Creators and Influencers

Understand your audience before you post

When your work is public, reactions matter. One post can build trust or create distance, and feedback often comes after it is too late to adjust.

We help creators explore how different parts of the U.S. population might respond before content goes live. You can test ideas, tone, and topics using realistic personas built from public data.

The problem: feedback comes too late

By the time you know how content landed, your next posts are already scheduled. Comments and reactions tell you what worked yesterday, not what will work tomorrow.

Most people never react

Over 97% of viewers scroll past without liking or commenting, so the loudest replies rarely reflect your full audience.

<3%
Average engagement sits under 3% on major platforms.

Content schedules are packed

With multiple posts per week across channels, calendars are locked in before feedback ever arrives.

3–5×
Creators are advised to post 3–5 times per week on each major platform.

Publishing outpaces feedback

At that pace, new content is already queued when comments land-making it hard to adjust what's coming next.

9.5
Brands now average around 9.5 social posts per day across networks.

Why public data matters for creators

Public data captures how people differ by age, location, income, education, and household context across the U.S. It reflects real population structure, not platform algorithms or past engagement bias.

We transform this data into usable audience context, so creators can understand who they're speaking to before content goes live.

Sarah Chang

A 40-year-old Texas-based software developer with a business degree who balances a full-time tech career, a long solo commute, and parenting two school-age children in a stable five-bedroom home.

Age40 y.o.
EthnicityAsian
LocationTexas
EducationBachelor's degree
Income$95,000
OccupationSoftware Developer
FamilyMarried

Interests

TechnologyFamily TimeProfessional Growth

Challenges

Long CommuteWork-Life BalanceTime Management
Step 1: Your Profile
youtube.com/@yourchannel
Step 2: AI Analysis
Content themes analyzed
U.S. public data cross-referenced
Viewer demographics identified
Step 3: Ready to Test
Persona 1
Persona 2
Persona 3

From profile link to audience insights

We analyze your content themes and cross-reference them against U.S. public data. The system automatically identifies the specific demographics that align with your channel and builds them for you. Test your hooks, thumbnails, and topics against statistically accurate viewer profiles before you post.

Test content ideas with synthetic audiences

We generate synthetic personas that represent real demographic segments across the U.S. You can explore how different audience groups might react to topics and angles, tone and language, creative direction, and content timing.

Responses surface patterns quickly, helping you see where content resonates and where it falls flat.

What content would you like to test?

How